NCPP’s Strategic Plan
NCPP’s mission and vision would not be possible without clear goals and strategies to achieve those goals. Each goal is a step toward a greater purpose: advancing conservation planning efforts across the country. The Strategic Plan is periodically reviewed and rewritten to ensure the goals and objectives focus on the most current needs.
Each of NCPP’s goals works toward one vision: a stronger, more connected future for conservation planning. Scroll to learn more.
Goal 1: Strengthen Partnerships and Collaboration
Strengthen Partnerships and Collaboration
Build strategic partnerships that directly support planners and advance conservation planning across agencies and organizations. Improve coordination and communication among partners to ensure information and resources reach everyone who needs them.
- Objective 1: Increase the amount of strategic partnerships that employ certified planners.
- Objective 2: Increase the diversity of planners.
- Objective 3: Encourage strategic partnerships to make greater impacts in landscape and area-wide planning.

Goal 2: Expand Workforce Capacity and Certification
Expand Workforce Capacity and Certification
Implement systems for workforce development, training, and certification that are clear, consistent, and accessible. Encourage mentorship, on-the-job learning, and professional development to grow a skilled and supported conservation workforce.
- Objective 1: Annually review and update 20% of state NCPP plans.
- Objective 2: Annually increase the number of certified planners in each state by at least 20% at every level of conservation planning.
- Objective 3: Over the next two years, offer cooperative mentoring opportunities with partners for each new or existing planner.
- Objective 4: Annually maintain or increase at least 85% of planners at their highest level of certification.

Goal 3: Modernize Tools, Technology, and Processes
Modernize Tools, Technology, and Processes
Streamline planning systems and advocate for modern, integrated, and user-friendly tools and technologies. Promote efficient, flexible, and mobile solutions that improve data sharing and support planners and producers alike.
- Objective 1: Create opportunities for all partners to share feedback on planning tools.
- Objective 2: Eliminate setbacks by improving access to tools, processes, and systems.
- Objective 3: Show process improvements and use conservation planning tools more efficiently.
- Objective 4: Capture data that shows the impact of conservation planning.

Goal 4: Ensure Transparency and Accountability
Ensure Transparency and Accountability
Commit to timely, transparent, and seamless information flow across the conservation community. Use outcome-based systems to track progress, share results, and communicate the value of conservation planning to partners, producers, and the public.
- Objective 1: Ensure all five partners have simultaneous access to information.
- Objective 2: Boost existing two-way communications through the NCPP website.
- Objective 3: Make sure messaging is accessible to underserved communities
- Objective 4: Over the next five years, increase the demand for conservation planning by 50%.
- Objective 5: Implement yearly recognition programs.
- Objective 6: Increase public awareness of the importance of conservation planning.
